A good story can make us laugh, it can make us cry, it can make us think deeply about a situation or inspire us and give hope for a brighter day. Stories play a central role in our understanding and perception of issues and circumstances. No matter who the audience might be, whether it's consumers, colleagues or clients; stories are used to instruct, explain, engage and entertain audiences for one reason or another.
We understand the psychology of narrative, the cognitive processes involved in how we influence or are influenced by stories and the technology to amplify or deliver content to targeted audiences. Our focus is on sustainable solutions and pro-social change. We're the team to call for communications strategy, content development, the marriage of media + technology, training or a better understanding of the artful use of stories to impact or influence audiences.